The cookie is used to store the user consent for the cookies in the category "Analytics". This cookie is set by GDPR Cookie Consent plugin. These cookies ensure basic functionalities and security features of the website, anonymously. Necessary cookies are absolutely essential for the website to function properly. To learn more about this iconic font family, just click on the following link or have a look at the samples below. The complete family consists of 26 styles including oblique versions for each weight and width. That’s why it creates a more characteristic effect. As most gothic typefaces from this time, Trade Gothic’s letters offer a more irregular style than many others, especially the ones that came later like Helvetica. In addition, its condensed styles could often be seen as headlines in numerous newspapers. Since then, Trade Gothic was frequently used in popular advertising and multimedia campaigns often mixed with roman text fonts. While he was the director of type development for Mergenthaler-Linotype in the USA, he added more waits and styles to the family until 1960. Type designer Jackson Burke started to work on Trade Gothic in 1948. Hence, here comes one of our all-time favorites, Trade Gothic. Our font reviews are not just about the latest releases but to be honest, the past few months we mostly wrote a lot about novelties. Trade Gothic: the classic sans-serif font family for advertising and multimedia projects.
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